Bio

About

The info below toplines my background and highlights a few of the brands I have helped grow. For more detail on brand experience visit the case studies page.

Bio

I am a recognized brand builder and business professional with documented performance for delivering results.  My strengths include excellent strategic planning capabilities, along with the development and introduction of successful new products. I have extensive experience in all areas of marketing and am particularly skilled in idea generation, brand strategy development, positioning and tactical execution. 

In addition, I possess strong analytical and market research skills that can be applied across a broad array of marketing and organizational needs.

I spent the bulk of my career with large consumer companies such as Sara Lee, Mrs. Smith’s Bakeries and The Schwan Food Company, as well as with smaller organizations such as Tennessee Pride Sausage company and Education Corporation of America.

I have also spent a portion of my career on the agency side of the business working with blue chip clients such as Tyson and Nestle. This varied and practical experience gives me a unique perspective in dealing with business and marketing opportunities.

Recently applying years of marketing, sales, strategic planning and business management experience to helping companies find ways to save on the bottom line and drive topline growth.

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